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The BrandProtect® Guy Podcast

The BrandProtect® Guy is a podcast series hosted by Tim O’Callaghan, Partner at Piper Alderman, exploring what it really takes to create, protect and sustain strong brands in competitive markets. Drawing on legal insight, commercial experience and real-world brand strategy, each episode examines how brands function as promises of value, how trade marks operate as critical business assets, and how organisations can avoid common (and costly) brand protection pitfalls.

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Tim O’Callaghan

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